A revenue leader's best friend.
Your full-service revenue enablement partner. Get deep GTM experience paired with the latest AI-enabled execution. Helping you unlock systems that scale revenue.
Enabling great teams
Many revenue teams suffer from the same challenges
Slipping deals
Deals keep slipping at the eleventh hour
Inconsistent messaging
Messaging shifts from call to call
Guesswork forecasting
Forecasting still feels like guesswork
Slow ramp time
New reps take months to ramp when there's no playbook
Unpredictable results
Results vary wildly from rep to rep
Stalled pipeline
Pipeline reviews feel like status updates, not strategy
What it takes to scale
Repeatable systems and assets.
Playbooks, collateral, decks and tools that everyone can execute.
Rhythms that win business.
Operating cadences that keep the revenue department running with clarity and focus.
Confident forecasts.
Disciplined qualification and forecasting that reduces surprises and lets you plan effectively.
Our approach
Assess. Build. Embed.
This is practical revenue enablement. We find what's actually happening, build what's missing, then embed it into how your team operates, using modern, AI-enabled workflows to deliver quality at speed.
Three ways to work together
Built for leaders who want consistent execution without a full-time hire.
A 60-day sprint to remove the biggest barriers to growth.
Ideal for teams who want outcomes + assets built and embedded.
A 1-week revenue audit that surfaces bottlenecks and a clear action plan.
Best when you need clarity fast and want the next 90 days mapped.
A note from Nathan
There's a tectonic shift happening in the way that companies go to market and how revenue teams need to run.
Whilst underlying principles won't change soon, the way they need to be practically applied is changing fast.
I've made it my mission to explore this frontier. Constantly testing what's next in GTM motions, enablement practices, and revenue operations. Not to chase trends, but to understand where the market is heading so I can stay sharp and help my clients get there first.
Along the way I'm sharing what I see, documenting insights and looking for opportunities to teach what I learn. Because I believe those lessons should compound, not stay locked away.
All of this informs the work of Upright Revenue. When we work together, you benefit from that accumulated experience and clarity, acting as a high-context partner helping you get to the next level.
Unsure if we're the right fit?
It's a good question to ask. Not everyone is. Here's some good signs we can help:
- You're a software business, ideally B2B SaaS.
- You already have revenue—it's just inconsistent, flat, or needs to grow faster.
- You've got a sales cycle anywhere from 14–180 days.
- You've raised venture capital or have lofty growth goals.
- Sales is led by a founder or you have a sales/success team of less than 15.
- You need enablement but the economics of a full-time hire don't yet make sense.
Ready to partner?
We work with a limited number of clients at a time to ensure deep focus and meaningful results. Check our current availability below.
“Working with Nathan was a dream. He was instrumental helping us at MagicBrief level up our GTM and sales operations through consistent feedback and refinement on our messaging and targeting. Nathan was endlessly helpful also on our product positioning with specific insights of who to target and when. Invaluable to us levelling up!”
Book an introductory call today
Unsure which service is best for you? Or maybe you'd like to discuss a potential engagement?
- Free, no-obligation 30-minute discussion
- No pressure tactics or unwanted follow-up
- See if we're a good fit or part ways more informed